Our dealership is committed to respecting the privacy rights of our customers and all visitors to our web site. We take this matter very seriously and have instituted many policies and procedures to ensure that your privacy rights are safeguarded. The following outlines Our dealership’s privacy policies and details the measures we have taken to protect your privacy, while providing you with a unique and rewarding online shopping experience.
If you have questions or concerns regarding this statement, please contact our store General Manager at the phone number listed on the website.
What information does our dealership collect?
As part of the vehicle research and purchase process, information such as your e-mail address, name, and contact telephone numbers will be requested. This information will be used solely as described below. When entering information on this web site, it is transferred automatically to our lead management system (LMS). The LMS system will automatically record the information and send it to an associate so that your inquiry may be answered promptly by a qualified representative near you.
Our dealership provides for limited employee access to the LMS system. The LMS is a secured application that can only be accessed by entering a valid username and password. Once you have expressed interest in being contacted, the associate will respond through a personalized email or phone call. After the initial email contact, there may be several points of communication between you and the associate by either telephone or email. At any point in the relationship you have the option of indicating by either telephone or email that you no longer wish to be contacted by the associate. In this event, the associate will access the LMS system and mark your customer record as ”closed”, at which time, you are removed from ”active” status.
If you express interest in financing a vehicle, additional information related to creditworthiness will be requested by our dealership. This credit information will be treated in accordance with our financial information Privacy Notice and only be used in compliance with applicable federal and state law.
We collect information when you create an account and use the website. We also collect information you share with us from third-party providers, and technical and behavioral information about your use of the website. We also collect information contained in the messages you send through our website and social media platforms.
Information you choose to provide
Registration information, such as username and password, language, email and/or phone number
Profile information, such as name, address, social media account information, and profile image
Information we obtain from other sources
Social Media. if you choose to link or sign up using your social network (such as Facebook, Twitter, Instagram, or Google), we may collect information from these social media services, including information relating to your use of the website in relation to these services.
Third-Party Services. We may collect information about you from third-party services, such as advertising partners and analytics providers.
Information we collect automatically
We automatically collect certain information from you when you use the website, including internet or other network activity information such as your IP address, geolocation-related data (as described below), unique device identifiers, browsing and search history (including content you have viewed in the website), and Cookies (as defined below).
We collect information regarding your use of the website and any other user content that you generate through our website. We also link your information with your activity on our website across all your devices using your email, phone number, or similar information.
We collect information about the device you use to access the website, including your IP address, unique device identifiers, model of your device, your mobile carrier, time zone setting, screen resolution, operating system, app and file names and types, and platform.
We collect information about your location, including location information based on your SIM card and/or IP address. With your permission, we may also collect Global Positioning System (GPS) data.
We collect and process, which includes scanning and analyzing, information you provide in the context of composing, sending, or receiving messages (including telephonic). That information includes the content of the message and information about when the message has been sent, received and/or read, as well as the participants of the communication.
When you upload content, you may automatically upload certain metadata that is connected to the content. Metadata describes other data and provides information about content that will not always be evident to the viewer. In connection with your content the metadata can describe how, when, and by whom the piece of content was collected and how that content is formatted. It also includes information, such as your account name, that enables other users to trace back the content to your user account. Additionally, metadata will consist of data that you chose to provide with your content, e.g. any hashtags used to mark keywords to the video and captions.
Additionally, we allow these service providers to collect information about your online activities through Cookies. We and our service providers link your contact information with your activity on our website across all your devices, using your email, or other log-in or device information.
You can turn off Cookies in your browser settings, but this may make certain aspects of your car shopping experience take longer or be less convenient, like website loading time and personalization.
How we use your information
As explained below, we use your information to improve and administer the website, and to allow you to use its functionalities and increase the accuracy of the communications you receive. We may also use your information to, among other things, show you suggestions, promote our products and services, and customize your online experience.
We generally use the information we collect:
- to fulfill requests for products, services, websites functionality, support, and information for internal operations, including troubleshooting, data analysis, testing, research, statistical, and survey purposes and to solicit your feedback
- to customize the content you see when you use the website. For example, we may provide you with services based on the zip code settings you have chosen or show you content that is similar to content that you liked or interacted with
- to send promotional materials from us or on behalf of our affiliates and third parties
- to improve and develop our website and conduct product development
- to measure and understand the effectiveness of the advertising we serve to you and others and to deliver targeted advertising
- to make suggestions and provide a customized ad experience
- to use user content as part of our advertising and marketing campaigns to promote our brand
- to understand how you use the website, including across your devices
- to communicate with you, including to notify you about changes in our products and services
- to combine all the information we collect or receive about you for any of the foregoing purposes
Cookies also assist us to display interest-based advertising on website outside of our own, including but not limited to Facebook, other social networks, and blogs. Interest-based ads can also be referred to as personalized, dynamic, or targeted ads.
These cookies help create a relevant ad for you based on how you’ve interacted on our website, so that our advertising is more helpful to your car shopping needs.
Updating Your Advertising and Privacy Preferences:
We support your rights as a consumer, so we have provided below a list of ways you can update your ad preferences.
To clear your cookies and browser cache, locate your browser settings and privacy controls. This process depends on your internet browser and more information is available in your browser’s help section. If you revisit one of our websites after clearing your cookies and cache, cookies will be gathered and you may begin to see our Interest-Based Ads again.
If you are receiving ads from networks in the Network Advertising Initiative (NAI) or who follow the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising, you can follow these links to opt-out of their personalized ads: http://optout.networkadvertising.org/ & http://optout.aboutads.info
Note – You may still see ads, but they will no longer be based on your interests and may be more general in nature.
Facebook – When utilizing Facebook, if you prefer not to see our advertisements you can follow the steps outlined here to hide all future ads from your news feed: https://www.facebook.com/help/146952742043748 Find out more information on Facebook advertising here: https://www.facebook.com/help/516147308587266/
Some information, like how you came to our site, is available through Google Analytics. You can learn more about how Google uses your information at https://www.google.com/intl/en/policies/privacy/ and you can opt-out of Google Analytics here if you choose too https://tools.google.com/dlpage/gaoptout
Does our dealership track my visits?
How is email used on our dealership?
When you provide us with your email address, either directly or via a third party at your request, we use it to communicate with you and provide services/offers, promotions, pricing information and/or complete transactions. We may also use your email to communicate with you about required vehicle maintenance or recalls or other safety related messages.
Does our dealership share any information it collects with outside parties?
Sharing of Information among affiliates
Our affiliates are other companies in the AutoNation, Inc. corporate family. In addition to using affiliates to perform services, we may share your information among our affiliates.
Does our dealership provide a way to update or remove personal information?
A customer wishing to change, or update, personal information may do so by contacting the dealership by email or telephone and stating their wishes at any time.
Why are we telling you all this?
Because our dealership is a firm believer and active participant in consumer privacy, we maintain these policies that give our visitors full disclosure. Our dealership believes in improving the customer’s online shopping experience through the responsible and secure collection and usage of customer data.
Changes in this Privacy Statement
Our dealership Security Statement
Our Security Procedures
Our dealership uses Secure Sockets Layer (SSL) encryption technology to protect your personal information provided on credit applications and where credit card information is required. SSL encrypts or codes this information as it travels over the Internet and is then decoded by our dealership and its business partners who facilitate your transactions on this web site.
We do not read personal communications. We do not give out your telephone number, credit card information, or screen names, unless authorized to do so or as required by law.
How do I know when my information is protected?
You can tell if you are using a Web browser that supports SSL if a “key” or “padlock” icon appears in one of the lower corners of your screen (For example, when using Internet Explorer you will see a padlock). When you enter a secure page, the key is “un-broken” or the lock is closed. This means that your communications are now secure, encrypted, and cannot be read by non-authorized sources. Another sign that you are in a secure transaction mode is a URL that begins with “https:”. When you see any of these symbols on your browser, you know that your information is protected and you can interact with the website with confidence.
Security and Applying for a Loan
When applying for an auto loan on our dealership web site, your credit application is sent directly to the dealership that you have chosen. The credit application is securely collected and transmitted using SSL technology that encrypts your personal information as it travels over the Internet. (Please see our security statement above for further details.)
Privacy and Applying for a Loan
At our dealership, we take your privacy very seriously. We know that information about you and your finances are sensitive. As we point out in the Consent Statement you must read before submitting a credit application, your credit application is submitted to the dealership. Only duly authorized and qualified personnel at the dealership have access to your credit application. We will ask you for your contact information, such as name, address, phone, and email address; your financial information, such as monthly income, amount of debt, monthly rent or housing payment; and sensitive information such as date of birth and social security number. By submitting your credit application, you are giving consent to the dealership to investigate your credit and employment history. A credit report may be obtained, in connection with this application, for a renewal or extension of credit for which application was made. Upon request, you will be told if a credit report(s) was/were obtained and given the name and address of the credit reporting agency(ies) providing the report(s). Your credit information may be shared with third party lending institutions, which have a business relationship with the dealership for the purpose of providing auto loans. Once you have completed and submitted the credit application, you will be presented with a “Thank You” page. It is suggested that you print this page by pressing the print button on your browser. In the event that you have any questions or concerns regarding your credit application, please contact the dealership and ask for the Internet Sales Manager. The information received from consumers and/or customers who apply for and/or receive financing for personal, family or household purposes credit transaction is subject to our Financial Information Privacy Notice.
We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.
How This Policy Applies to You